A better product for a better living.

About Us

T he inception of USR is driven by the needs for better products to meet the demand of people penchant for healthy lifestyle and better living. To meet the foregoing demand, through our state-of-the-art proprietary technologies and processes, we launched our first product portfolio brand named Siyana. This is a revolutionary sweetener with special flavour carrier functionality that able to enhance the natural aroma, taste and flavour of quality ingredients in fine food and beverages.

Our People

Forming the backbone of USR is a team of dynamic management personnel with vision, good business acumen, diversified knowledge and skills set that complement each other, strong network positioning, focus, perseverance and conscientious.  

Our Product

Through our state-of-the-art proprietary technologies and processes, we created the world’s first Siyana Liquid and Siyana Granular.  This is a revolutionary sweetener with special flavour carrier functionality and is 100% derived from sugar cane. Siyana Granular is designed 5X sweeter than ordinary sugar and hence, trim 80% in sugar calories.  Siyana Liquid and Siyana Granular are available in various user friendly packaging.  

Our Purpose, Values & Principles

Our Purpose is to render solutions to consumer products that support healthy lifestyle and better living. Our Values and Principles are building trust, integrity, unique and passion for innovations. We will partner and collaborate with like-minded manufacturers to create better products to improve the lives of consumers globally.

What is GR?

GR stand for Glycemic Response.  GR refers to the changes in blood glucose after consuming a carbohydrate-containing food. Available Carbohydrate – Carbohydrate that is actually digested and absorbed into the blood and metabolized.

Siyana Granular GR Graph

The average blood glucose response curves of subjects after consumption of Siyana SFC Granular and Table sugar, shown as the change in blood glucose concentration from the testing baseline level.

SiyanaGranularGRWebsite

The test is done by Glycemic Index Research Unit, Temasek Analytical Services Facility, Temasek Polytechnic, Singapore. Singapore Accreditation Council (SAC) accredited facility.

Siyana Liquid GR Graph

The average blood glucose response curves of subjects for bird’s nest sweetened with Siyana Liquid and Bird’s nest sweetened with rock sugar, shown as the change in blood glucose concentration from the fasting baseline level.

SiyanaLiqGRWebsite

The test is done by Glycemic Index Research Unit, Temasek Analytical Services Facility, Temasek Polytechnic, Singapore. Singapore Accreditation Council (SAC) accredited facility.

Why Choose Our Products?

Help Control Caloric Intake

1g SFC Granular = 5g of Regular Sugar

Help Control Caloric Intake

Trim 80% Calories with SFC Granular & Zero Calorie with SFC Liquid

Flavour Enhancer

SFC factor to enhance food & beverage flavour

Flavour Enhancer

SFC factor to enhance food & beverage flavour

4 Characteristics of SFC Granular

Heat Stable / pH Stable / Homogeneous / Taste & Feel like Sugar

4 Characteristics of SFC Liquid

Highly Soluble / Heat Stable / pH Stable / Ingredients Compatibility